When Dentons partnered with Daya, they had 3 aims.
Daya collaborated with Dentons team to set in motion a complete transformation of their office space - and ther spatial organization. A focus in prioritizing space with respect to service has enabled Dentons to innovate towards a positive customer experience. From an interior design perspective, the materials needed to represent corporate and trust.
When Dentons originally started out in Qatar, they identified a great problem to solve; international businesses didn't have the know-hows of international law representation in Qatar. Back then, when Qatar was a developing market, being a world renowned brand was sufficient. But clients' expectations have changed - local legal firms were able to provide similar services & other international renowned law firms entered the scene. They needed a space that compliments their ambitions.
We set out to understand the macro needs, trends and the impact this is having on both Dentons' staff and clients - and the opportunities it presents. We conducted a segregation of user profiles, environmental consideration (external views and Qiblat) to understand the experience relative to the space. We used these insights to prioritize the spatial arrangement. The considerations that defines the realization of Dentons' new office are as follows.
Helping Dentons to mitigate the impact of disruption - gave Daya first hand experience of the challenges that such companies face when confronted by new entrants and strengthened competitors. This experience has helped us to hone our product strategy offering to help clients move their business forward at a pace.
Type : Commercial Office
Project : Dentons Office
Client : Dentons, Qatar
Location : Lusail, Qatar
Area : 545 m2